Fergie Sells Out to Candies
It looks like Fergie will do almost anything for cash these days. She is rumored to have a $4 million deal with Candies by writing and performing songs endorsing Candies. An executive at Fergie’s record label Interscope said:
“With record sales in decline, you must find novel ways to make money out of the music. The trick is to make the brand part of the song so that it slips down easily rather than chokes the fan. Candie’s will have no say over exactly what Fergie will sing, or when. Fergie does not sing jingles so it will have to work unobtrusively in the song.”
I hope it’s not true. It’s not that I worry about Fergie’s reputation as artist will get worse than it already is; it’s just that if it’s true, I’m sure that others will surely follow. This is basically prostitution of music, isn’t it? I bet by hearing Fergie sing about Candies, I will want to hurry out to the store and buy some right away!
1 babblicious comments:
What is the difference between Fergie dropping Candie’s name in her songs. And rappers dropping the name of the clothes they wear or the champagne they drink.